Schmeisser

Sales support for the Schmeisser rifle line — one production, deployed to print, social media, web and online campaigns.

Client: Schmeisser, Germany
Year: 2026
Objective: Product sales support
Products: AR15 platform · shot alongside the Messerschmitt MPR precision rifle
Outputs: Print · Social media · Web · Online campaigns
Production: Mission 00 — Hostage Rescue
Partner brands in production: FALKE · Messerschmitt · HOLOSUN · AMEND2 · Magpul · UF PRO · INEOS Grenadier

Figures shared with the client’s consent. Detailed sales data in BLACKONE Private.

01
Product
Schmeisser’s modular AR15-pattern rifle — shot in the same production as the Messerschmitt MPR precision rifle. Two platforms, two buyers, each with its own visual language.
02
Objective
Sales support: give dealers, the web and online channels material that sells the rifles — not just shows them.
03
Scenario
The product on the operator, not on a white table: aimed, handled, carried — with kit that belongs in the same loadout, including partner products.
04
Production
Controlled low-key light on a dressed set. Operator sequences and product hero frames shot in one production day plan.
05
Assets
- Product hero stills
- Operator stills
- Detail frames
- Social formats
- Print masters
06
Deployment
Print, social media, web and online campaigns.